TAORAY WANG is the first Haute Couture designer brand from Shanghai that landed on the official agenda of New York Fashion Week. It is the first Chinese designer brand worn by family members of the White House (America).
TAORAY WANG is designed for global and confident woman who is not afraid to show her femininity by wearing edgy design while she plays her role as a professional woman. TAORAY WANG pursues avant-garde design with exquisite Italian fabrics, a brand that understand the customers most ambitious needs, offering luxurious made to measure collections for women leaders, understanding how best to project their femininity in a demanding work environment.
The brand is powerful yet elegant, traditional but modern, structured and fluid. Massive energy was produced by the designer’s ingenious combination of seemingly contradictory elements.
The brand utilizes classical men’s wear fabrics and lines, the profile is masculine yet elegance, while the fabrics used are luxurious but modest.
TAORAY WANG intends to serve avant-garde customers by offering luxurious made to measure collections for women leaders, understanding how best to project their femininity in a demanding work environment.
TAORAY WANG combines a highly architectural silhouette with vintage high-quality tones and classic plaids this season.Under the neat tailoring, it shows stability and agility."Underlying" is a looming silk lining with contrast color, restoring the delicate rebelliousness hidden deeply in your heart. "Tough" and "Tender" are here to share.
Nothing gold can stay, so as appearance. Efforts to keep youthfulness tend to be futile.As time goes by, we gather at the catwalk stage year after year.Together, we witness the beauty of legends.Beauty lasts forever.
The fallen aristocracy became the largest empire ruler in one fell swoop, and Catherine the Great led Russia into the golden age.Following the military style of Catherine the Great and combined with the European elements of the late 18th century, the Taoray Wang 2018 FW "Enlightenment Queen" series integrated feminine elements into military uniforms and applied elegance onto armor.
Brand Founder, CEO and Chief Design Officer of TAORAY WANG Board Member of RIBO Group
WANG TAO graduated from history department of East China Normal University. During schooltime, she had won 5 international design awards. After graduation, WANG TAO was picked by the famous Japanese designer Junko Koshino as a menswear designer of her studio. The experience working in Japan had a far-reaching influence on her philosophy of customer service subsequently.
To achieve her own ambition, WANG TAO left Japan for UK and finally grew into a design director. In 2002, she went back to China and worrked as the design director of broadcast. She carried out the brand- transformation projects, turned the business from wholesale-distribution mode into design-oriented mode, which made her CEO of the brand broadcast. Nowadays broadcast has been among the top 10 women’s wear brand in China, which fully proves her ability in brand management and fashion design. Always be a trend-leader instead of a trend-follower.
As one of the most outstanding designers, WANG TAO constantly create the new fashion trend in women’s wear world. With the establishment of her eponymous brand TAORAY WANG, WANG TAO presents more of her work to global women who appreciate well- tailored dress in sophisticated shape and sumptuous materials.
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