Bō jué bǎi gǔ, shí hán sī huó.
Bō, “Sowing” in Chinese. It’s a belief, rooted with motivation and hope.
As an organic group with social care, Ribo holds high its respect for the laws of nature and its belief in life vitality. That’s the fundamental power source for its calmness and steadiness in this era of tremendous changes.
In 1997, several young people founded a costume design studio in a basement in Guangzhou University with the enthusiasm for art and fashion and the desire for success. This narrow studio is the predecessor of Ribo Fashion Group Co., Ltd.
Through 20-years of effort, Ribo Group has gradually developed into an international brand assets operation group integrating design creativity, production and sale. Ribo migrated to Songjiang District, Shanghai in 2004, thus owning a large modern style industrial park with building area of 36,000m2. Now it is operating 15 projects and hires over 1,500 employees with annual clothing output reaching over 4.8 million and number of stores reaching close to a thousand across the nation.
From a store to a multi-brand operation group and then to a fashion creativity-centered and sustainable development-oriented social ecotype organization, Ribo is always an open and equal place featuring mutual respect, common growth and rich imagination. People in Ribo are more like family and friends. We believe that we gather together due to spiritual resonance to create more beautiful things.
Ribo Fashion advocates the core value of “creativity leads to future success”. To develop into an outstanding creative asset management group, Ribo Fashion is integrating mass cultural and art resources, creativity resource and human resources continuously. It possesses competitive edges with fashion culture and artistic creativity, and a solid industrial ecological foundation of design R&D, lean manufacturing and the whole network marketing, aiming provide consumers with high-quality and accessible life style.
The core value of creativity leads to future success helps more young talents and courageous creators to realize a successful life. We respect each estimable dream and satisfies each person deserving achievements. This is not only duty but also goodwill. As a grand stage, Ribo makes efforts to let outstanding dancers become stars of the future. Future starts growing in our dreams and it is full of all possibilities. Freedom is the inertia to the city which makes our life fresh and alive.
1 | A safe and pleasant office environment; a cultural environment open to freedom and equality of speech.
2 | Fair salary policies in accordance to actual responsibility, performance and contributions.
3 | Clear working goals and scope, fair and transparent promotion/career progress opportunities.
4 | Provide opportunities of further learning and training to improve their competitiveness.
5 | Attention to female workers’ welfare. This is manifested by increasing proportion of women employees, providing more employment opportunities to women in the society, and helping them to realize economic independence.
6 | Observing the Labor Law of PRC strictly to protect the legal rights and interests of workers.
1 | Honest, upright and open attitude toward management.
2 | Fair and win-win cooperation principles.
3 | Respect to original creation and copyright. Resisting piracy and plagiarism firmly.
4 | Respect to every partner, abide every commitment and agreement, and protect trade secret of cooperation strictly. We adopt equal cooperation standards to all partners regardless of their scale and influence whether they are Fortune 500 companies or newly established studios.
1 | All procured raw materials and manufactured products meet social, environmental, health and safety standards strictly.
2 | We commit not to use child labor throughout the production process.
3 | We commit not to use false advertising, mislead and cheat consumers with respect to commodities, services and activities of all brands of Ribo Group.
4 | We promise that all commodities or services provided to consumers have officially licensed, sourced legally and with standard qualification of sales, without any infringement upon intellectual property of others.
5 | We abide the Law of the People's Republic of China on Protection of Consumer Rights and Interests strictly to protect the legitimate rights and interests of consumers.
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